Citröen’s premium arm has introduced its first vehicle, the DS 7 Crossback which the company says is aimed at customers who are in tune with the latest trends, appreciate the world of luxury and prefer to express their unique personality.
With its LED light signatures, diamond-effect grille, unique interior stitching techniques, and the motorised watch by B.R.M, as featured on the DS E-TENSE concept, the DS 7 Crossback is said to represent the DS’ vision for the future.
Inside, the cabin features two 12-inch screens positioned at the heart of the cabin. The first is an innovation in the world of SUVs: it works with the navigation system as well as managing the multimedia interface, MirrorScreen and DS CONNECT functions. The second is a personalisable screen dedicated to the digital instrument cluster.
The SUV will be available with two petrol and two diesel powertrains, along with a plug-in hybrid petrol drivetrain with a total output of 220kW consisting of a 147kW engine coupled with two electric motors and a new 8-speed automatic making it an all-wheel drive.
The hybrid stores its energy in a 13kW/h lithium-ion battery positioned under the second-row seat floor. In all-electric mode, the battery delivers a range of up to 60km and takes 4.5 hours to charge in standard mode. In fast mode with a 6.6kW charger that plugs into a 32A socket, it can take less than 2.5 hours.
The DS 7 Crossback is also billed as the first step towards autonomous driving, with innovative technologies such as DS NIGHT VISION that uses an infrared camera to improve night vision, DS CONNECTED PILOT semi-autonomous driving and DS DRIVER ATTENTION ASSIST that uses an infrared camera above the steering wheel to prevent inattention.
Like the Mercedes-Benz S-Class and Audi A8, the DS 7 features what is called the DS ACTIVE SCAN SUSPENSION that uses a camera to scan the road ahead and continuously adjusts the suspension damping.